Matt Rife made a controversial joke in his Netflix special, now ELF Cosmetics has cast him alongside a Drag Queen in their latest ad. In this video, I break down the backlash, the hypocrisy, and why this rage-bait campaign completely backfired. Can dark humor survive Cancel Culture? Do brands really care about women, or just attention?
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📚 Relevant Topics Matt Rife, ELF Cosmetics, makeup, feminism, cancel culture, dark humor, comedy, drag queen, social commentary, culture, Misha Petrov,
📌 Hashtags #mattrife #elfcosmetics #darkhumor #Feminism #Cancelculture #DragQueen #commentary #mishapetrov
