Women Entrepreneurs: Working Differences withMargaret Heffernan
Welcome to Women in the Work Place Mini Series, where we uncover the hidden truths behind women-led businesses and the remarkable impact they have on the economy. Margaret Heffernan — author, entrepreneur, and passionate advocate for women's leadership and business innovation.
"My journey took me from radio and television into the tech world, where I embraced the freedom of entrepreneurship. But it wasn’t until I wrote my first book on women’s corporate careers that I stumbled upon astonishing data: in the U.S., women-owned businesses tend to be more successful, employ more people, and last longer than the average business."
"What shocked me most wasn’t just the data — it was the silence surrounding it. Why weren’t these achievements celebrated? Why had no one ever mentioned this incredible track record? The data only came to light because a group of powerful women fought to prove that women-led companies aren’t confined to stereotypes like nail salons and cookie shops. They’re diverse, resilient, and driving real change".
In this podcast, we shine a light on these hidden stories, challenge assumptions, and celebrate the women redefining what it means to be a business leader.
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