In a special solo show this week, show host Prav sits down to talk broadly about practice growth and the techniques to achieve it.
He discusses why patients spend up to a couple of years considering whether to go ahead with big-ticket treatments and what systems clinics can implement to nurture potential patients over the long term.
He also reveals why most practices aren’t ready to scale when they think they are and discusses some of the low-hanging fruit owners can grab before upping their marketing spend.
Enjoy!
02.19 - Two questions
12.14 - Digital patient journeys and the buying cycle
25.14 - Follow-us and low-hanging fruit
36.47 - Marketing strategies
42.40 - Creating ambassadors
46.38 - Social media
50,42 - Team training
55.29 - Digital marketing
Prav Solanki is an entrepreneur and dental marketer who has purchased, developed and exited a successful group of clinics. He is the director of The Fresh dental marketing and growth agency and founder of Leadflo—an advanced lead management system for dental practices.
