Life could be very different for Paul Midha if it weren’t for a trajectory-altering encounter with a patient at dental school.
The Leeds and London based-dentist admits to partying his way through university until witnessing the transformative power of cosmetic and restorative dentistry.
Paul describes how he used lockdown as an opportunity to purchase his first practice shortly after VT and shares some of the techniques he used to achieve incredible first-year growth.
He also discusses the value of mentors, the possible reasons behind a spate of new practice openings in his native Leeds, and much more.
Enjoy!
02.20 - Backstory
06.43 - Dental school
11.42 - VT
14.26 - Confidence
16.55 - Practice purchase
25.29 - Blackbox thinking
29.08 - Mentors
31.34 - What’s with Leeds?
33.26 - Marketing
45.26 - Recession and market conditions
49.52 - NHS Vs private dentistry
54.27 - Litigation
57.37 - Building teams
01.01.44 - From Leeds to London
01.06.30 - Fantasy dinner party
01.07.45 - Last day and legacy
Paul Midha is the principal dentist at VICI Dental in Leeds and also practices at Square Mile in London.
He trained in aesthetic dentistry with Chris Orr and was a finalist in two categories in the Future of Dentistry Awards 2019.
He is also an actor who starred in Disney’s Evermoor Chronicles and has featured on Britain’s Got Talent as a body-popper.
