How do dental practices stand out from the competition in a fiercely competitive marketplace that’s becoming more crowded by the day?
Join Prav for an in-depth discussion of defining and leveraging your clinic’s unique selling points to design unique, memorable customer journeys and stand out from the competition.
Enjoy!
In This Episode
00:01:30 - TCO training—evolution and adaptation
00:09:00 - Creating unique patient journeys
00:17:25 - USP examples
00:20:30 - Leveraging USPs
00:26:15 - Consultation to closure
00:32:50 - Journey mapping and refinement
About Prav Solanki
Prav Solanki is a marketing scientist and dental growth specialist who has supported countless dental professionals and organisations to achieve stellar growth.
He is a co-owner and director of IAS Academy and founder of The Fresh, the UK’s leading dental growth and marketing agency.
His latest project, Leadflo, is described as the world’s most advanced CRM for dental clinics.
