Tim O'Sullivan and Liam Gostencnik want to help prevent nasty hangovers from a big night out, so they launched Bae Juice, a Korean pear juice that will let you enjoy tonight AND tomorrow morning. Listen to how they went from ordinary day jobs to making millions of dollars, landing investment from a Billionaire and the tactics used to be in over 5,000 stores!
(0:00) Introducing Bae Juice and Tim/Liam
(11:14) Finding the Cure to Hangovers
(19:16) Crafting the brand
(30:15) How do you sell consumable products in stores
(41:30) Visual merchandising strategies
(57:37) Raising money from a billionaire
(1:14:44) M&A, New Products & Predictions
Follow Bae Juice and Tim/Liam:
https://www.instagram.com/timmytoomany/
https://www.instagram.com/phillychichsteak/
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