Welcome back everyone! John and David are back once again to share more Hard Knocks they've learned along the way... so you can save yourself those cuts and bruises. This time they've got three in particular they dive deep into:
1. You Need a Looks-Like Works-Like Demo
2. The Two Most Important Questions in Business and Life
3. The Only Questions You Need on a Lead Form
So sit back and enjoy... especially for that second one on the list.
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📖 Key points in the episode:
00:00:00 Intro
00:01:42 You Need a Looks-Like Works-Like Demo
00:07:18 The iPhone Was a Looks Like Works Like Demo
00:10:35 Taking an Idea to a Full on Demo
00:12:05 It Works Digitally As Well
00:18:23 The Two Most Important Questions in Business and Life
00:26:18 Ask: What Happens When Something Goes Wrong?
00:37:49 The Only Questions You Need on a Lead Form
00:42:30 What Drove You To Look for a Solution to This Problem Today?
00:48:25 Actually Submitted Form Responses
00:57:50 Recap and Wrapup
00:59:10 David Asks John
01:01:15 John Asks David
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👥 Credits:
Writers: David Fox and John Fox
Editors: Maggie Fox
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