In this episode, Bud and Mikey discuss the concept of breaking down $100 in gross profit and how to maximize return on effort. They share a case study of a convenience store in Michigan where they implemented a strategy to increase profitability by adding high GP packages. They emphasize the importance of finding incremental opportunities and focusing on both profitability and velocity. They also discuss the benefits of giving reps the freedom to make decisions and collaborate with them to find the best solutions. The episode concludes with a discussion on coaching and sharing success stories to empower reps.
Takeaways
Sound Bite
"Drove $500 in new GP from those 16 new packages and that added 21 cents of GP per CE to this individual account."
Chapters
00:00 Introduction and Gnat Problem
02:26 Maximizing Return on Effort
08:39 Case Study: Incremental Opportunities
16:33 Empowering Reps with Freedom and Autonomy
31:49 Sharing Success Stories and Ownership
35:10 Conclusion
