Florin Tatulea is the Head of Sales Development at Common Room. He’s a prospecting master who started his sales career doing door-to-door newspaper sales as a teen.
We discuss what most reps get wrong about prospecting and how AI will change the future of outbound. Florin even shares how he creates and executes new outbound plays… sick!
We also talk about Florin’s belief in the importance of “flow state” and why consistency was so key to his success.
Florin’s simple tactics for outstanding results floored me… thank you Florin!!
Chapters:
00:57 Florin's Journey into Sales
02:50 Challenges and Growth in Sales
06:22 Understanding Your Buyer and ICP
10:31 Consistency and Flow State
18:56 The Importance of Copywriting
24:59 Developing Effective Sales Plays
31:00 Combining Intent Signals with SDR Job Listings
31:41 Common Mistakes with Intent Signals
32:23 Effective Messaging Strategies
35:19 The Future of Outbound and AI's Role
39:09 Differentiating Yourself in the Age of AI
40:57 Building an Effective Tech Stack
44:07 Sequencing and Multi-Channel Outreach
47:47 Future Plans and Career Advice
Florin’s LinkedIn: https://www.linkedin.com/in/florintatulea/
Florin’s Newsletter: https://salesflo.substack.com/
Florin’s Email Course: https://go.pclub.io/florin
