Russ Bratcher, a high touch portrait photographer, shares his journey of starting a photography business and the importance of investing in education. He credits Elena S. Blair for inspiring him to pursue photography professionally. Russ also discusses his experience with different photography education programs. He has found value in in-person sales and the personal touch in his photography business. Russ shares his success in partnering with local businesses and giving back to the community. He also talks about the challenges of the early stages of running a photography business.