In this episode of the Beyond Premium podcast, host Luke Fraser speaks with Marco Mirabella, founder of Ensuro, a blockchain-based reinsurance company.
They discuss Marco's journey from Italy to Asia, his experiences in venture capital, and the founding of Ensuro. The conversation then transitions into the innovative use of cryptocurrency in reinsurance, the challenges of convincing traditional players in the insurance industry, and the allure of blockchain technology.
Marco shares insights on the startup journey, the importance of identifying niche markets, and the future direction of Ensuro in the evolving landscape of digital assets and insurance.
00:00 - Introduction to Marco Mirabella
03:28 - Understanding Ensuro
05:48 - Reinsurance: Traditional vs. Blockchain Approach
10:52 - Overcoming Skepticism in the Insurance Industry
14:00 - The Allure of Cryptocurrency and Its Impact
17:46 - The Challenges of Startup Life
21:12 - Navigating Sales Rejections and Market Feedback
24:33 - Future Vision for Ensuro
