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Many business owners mistake movement for progress and it’s costing them real profit. In this episode of Money Isn’t, John Smallwood sits down with Mike Arce, founder of Loud Rumor and host of the GSD Show, to unpack how the most efficient leaders triple results with one-third the effort. Mike built multimillion-dollar companies by teaching entrepreneurs to eliminate waste, master KPIs, and turn principles into scalable profit.
Together Mike and John discuss what the real job of a CEO is, how to fix broken sales follow-up systems, and the mindset shift that transforms “busy” into “profitable.” You’ll learn why efficiency isn’t about speed, it’s about clarity, what to measure, and how to deploy every dollar like a soldier that brings back more soldiers. This episode will help you see your business through a sharper lens, uncovering profit that’s been hiding in plain sight.
Chapters:
(00:00) Introduction
(05:20) The CEO’s Real Job: Clarity, KPIs, and Profit
(08:10) Efficiency Defined: Eliminate Waste, Not Time
(11:45) Growing Without More Leads: Fix Follow-Up and Call, Don’t Just Text
(16:20) Raising Rates With 3% Churn
(20:40) Operating Cadence That Scales
(25:35) Perspective Shifts That Change Behavior
(30:50) Money Strategy: Cash Availability and Opportunity Cost
(42:45) Principles That Travel and Results That Scale
What’s one area of your business that feels “busy” but not truly profitable? Let me hear your answer in the comments.
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Connect with Mike Arce
Instagram: https://www.instagram.com/mikearcelive/
YouTube: https://www.youtube.com/@MikeArceLive
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