In this captivating episode of What's Your Stori?, James sits down with Dawn Lyle, a seasoned entrepreneur and co-founder of iCreate and 4TheRegion. Dawn shares her inspirational journey from setting up a computer graphics business in Swansea during her university days to launching a social enterprise aimed at fostering business and community collaboration in Southwest Wales. Discover how Dawn navigated challenges like the 2008 financial crisis, the power of visualisation in architecture, and the ambitious vision for a thriving and inclusive region. Timestamps00:00 Introduction to the Podcast00:36 Meet the Guest: Don Lyle01:28 Don's Business Ventures: iCreate and 4TheRegion03:56 The Power of Visualisation in Business06:10 Balancing Business and Personal Life09:20 Challenges and Resilience in Business11:48 The Birth of 4TheRegion13:19 Championing Southwest Wales15:35 Challenges for Small Businesses with Local Authorities16:36 The Concept of Co-Creation18:10 Local Authorities and Placemaking Plans20:11 The Role of For the Region24:18 Lessons from Running a Business26:37 The Power of Visualisation30:03 Inspiration and Storytelling32:24 Conclusion and Call to Action
