You can call them whatever you like, however deciding on the right language and wording, plus the function / activities of the 'role' is key for consistency and to get your team on the same page.
This episode dives into what is lead generation, the different stages:
How to qualify the stages and what to do when your opportunities, leads or what to do when prospects DON'T REPLY!!
As always, I share my experiences with a sprinkle of client experiences to bring the examples to life.
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This podcast is hosted and recorded at Vitality House.
