In this episode of the Next Gen AI Case Study series, we are joined by Ethan Dukes, the Director of Business Development at Convoke Systems. With a rich background in sales and business development, Ethan brings valuable insights from his career journey and his role at Convoke, where he has been a key player since 2019.
Ethan’s career began with his experiences in college football at Hamilton College, where he learned the importance of accountability and continuous improvement, values that have guided him in his professional life. Before joining Convoke, he held various positions at companies like Spot Like, Octopus Interactive, and Track Maven, where he honed his skills in sales and business strategies.
We delve into Ethan's role at Convoke Systems, discussing his approach to business development and the unique skills that have contributed to his success. Ethan shares how his ability to handle stress and pressure has been instrumental in his career, particularly in defining and evolving his role within the company.
A significant portion of the conversation focuses on the technological shifts and advancements in the industry. Ethan emphasizes the importance of staying ahead of the curve and adapting to new technologies to ensure continued growth and success. He shares his perspective on the current tech stack at Convoke, highlighting the tools and technologies that enhance their marketing and sales processes.
Ethan provides actionable advice for entrepreneurs and business leaders, stressing the importance of watching film on oneself, a practice he adopted from his football days. This metaphor underscores the need for self-awareness and continuous improvement in business.
The episode concludes with Ethan offering practical tips for leveraging technology and personalizing customer interactions. He advocates for a strategic approach to marketing, avoiding generic outreach and instead focusing on tailored, impactful communication.
To connect with Ethan Dukes and learn more about his work at Convoke Systems (https://www.convokesystems.com/) you can reach him through his LinkedIn profile (https://www.linkedin.com/in/ethan-dukes-5095626a/) or email at ethan.dukes@convokesystems.com
For more insights and resources from the Next Gen Growth team, visit http://www.nextgengrowth.com.
