Description

In this episode, Dan welcomes Baptiste Paulet EMEA BDR Manager at MotorK to the pod.

Baptiste shares his unconventional career journey from law to sales, emphasizing the importance of building relationships with cold leads and the evolution of email marketing. He discusses the challenges of cold calling, handling rejection, and the critical role of BDRs in sales.

Other topics include:

• Email marketing has become more uniform but less impactful.
• Cold calls allow for better interpretation of responses than emails.
• BDRs should work collaboratively with sales teams.
• Organizational culture significantly influences sales success.