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Description

 A new framework for understanding how to manage corporate communications challenges with a shared emphasis on actions and words.

When corporations seem to be totally out of touch with your reality, it’s time for some new rules. How should leadership talk about more than profits and productivity?

#communication, #leadership, #strategy

 

There is a new book out called Speaking Out: the new rules of
business leadership communication
by Matthew Kohut. As the managing partner
of KNP Communications, Matt has prepared CEOs, elected officials, and public
figures for events from live television appearances to TED talks. This week,
he’ll be talking about why and how it is essential for corporate leaders to
communicate about impact as well as profits.