Rob Gregg, founder and CEO of STAND+, joins The Playbook Podcast to share how a former luxury shoe designer ended up creating the “slowest shoe in the world” — a recovery shoe built to dissipate impact instead of store it.
From volunteering with nurses during the pandemic to seeing pro athletes adopt STAND+ in locker rooms, Rob’s story is about rethinking performance from the ground up. He also dives into his digital “flow stack,” using GPTs to automate his business and life, and how stepping outside your comfort zone can unlock your best work.
Listen for:
The aha moment that started STAND+
Why recovery footwear matters for athletes and workers
How Rob builds with AI
The power of standing for those who stand for others
🎙️ Follow The Playbook for more stories at the intersection of sports, fitness, and performance innovation.