Serial founder Jacob Peters almost lost his life to Crohn’s disease and a broken, reactive healthcare system. Today, he’s the co-founder of Superpower, a prevention-first health platform using 100+ lab tests, AI diagnostics, and concierge care to help members catch problems early and optimize performance year-round.
In this episode of The Playbook, Jacob and Alec break down:
The hospital experience that shattered his faith in traditional care
How Superpower aggregates your records, runs deep biomarker panels, and turns the insights into one-click action
Why they’ve priced the membership like a consumer subscription and how they’re on pace toward 100,000 members
Raising a $30M Series A with Forerunner and a slate of high-profile investors
Jacob’s personal flow stack for energy, focus, recovery, and long-term health
Perfect for anyone who lives at the intersection of sports, fitness, performance, and business — and wants their healthcare to finally match the way they train.
