Ever wonder what it really takes to get your book noticed in a sea of millions? Every author dreams of hitting the bestseller list, but the path from writing a great book to building a massive readership can feel like a mystery.In this episode, we pull back the curtain with Kourtney Jason, the president and co-founder of Pacific & Court. As a publicist with over 15 years of experience and a background in journalism, Kourtney is the secret weapon for authors who are ready to go from unknown to unforgettable.We dive deep into the real role of a publicist in today's book business. It’s not just about sending out press releases; it’s about:Crafting the Narrative: How to find the compelling, human story in your book that media can't ignore.Building Authentic Buzz: Moving beyond algorithms to create genuine word-of-mouth.Securing "The Big Five": What it takes to land coverage in elite outlets like The New York Times, NPR, the TODAY show, The Wall Street Journal, and Publishers Weekly.The Independent Author's Edge: Indie authors are uniquely positioned for success in the modern media landscape.Kourtney has worked with bestselling authors, celebrities, and renowned chefs, and she brings that same elite, strategic insight to independent authors. If you're ready to learn how to make your book the one everyone is talking about, this conversation is your essential guide.Tune in and learn how to give your book the spotlight it deserves.
