Description

🎧 Episode: Niche and Thrive – How Specialisation Can Skyrocket Your Salon Business

Trying to please everyone? That’s a fast track to burnout—and bland branding. In this episode, I’m sharing exactly why narrowing your salon’s focus could be the smartest decision you make this year.

Here’s what we’ll cover:

• Why generalists get overlooked in today’s salon market
• The 4 powerful ways to define your niche (it’s not just about services!)
• How niching leads to better clients, higher prices, and simpler marketing
• Real-world examples to inspire your own specialisation journey
• How to test a niche without locking yourself in

🪄 Whether you’re a curly-hair specialist or building an inclusive, body-positive brand—this episode will help you own your niche with confidence.

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👇 Let’s connect:
📧 phil@buildyoursalon.com
📸 @philjacksoncoach on Instagram