Here’s the brutal truth:
Being trustworthy isn’t enough. If you want to grow your home service business, you have to look trustworthy before the first word is ever spoken.
In this video, Michael Johnson shares 7 trust-building strategies your competitors are quietly using to get more calls, more bookings, and better customers.
🎯 What you’ll learn:
Why fast responses matter more than perfect grammar
How a chef's coat and a baby stroller can teach you about sales
The trust psychology that no one’s teaching contractors
Why transparent pricing and objection-handling testimonials convert better than discounts
00:00 Building Trust in Business
06:07 The Importance of Company Storytelling
10:44 Enhancing Trust Through Quick Responses
12:15 Warranties and Transparent Pricing
15:01 The Power of Testimonials
17:09 Establishing Credibility Through Teaching
