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Have you ever had someone believe in you before you even believed in yourself?

In this episode of Navigating No, I sit down with Bert Thornton—former President and COO of Waffle House, author, and career mentor—whose journey is a testament to the power of perseverance, mentorship, and embracing every opportunity to grow.

From his early days as a college football player at Georgia Tech to leading one of America’s most beloved restaurant chains, Bert’s story is packed with lessons on adaptability, leadership, and the importance of investing in people. He shares invaluable insights on how to navigate rejection, turn obstacles into opportunities, and build lasting success—not just for yourself, but for those around you.

Bert’s philosophy proves that success isn’t just about personal achievements—it’s about lifting others up along the way. His wisdom on mentorship and resilience will change the way you approach setbacks, showing that a “no” is never the end of the road, but a chance to pivot and come back even stronger.

00:00 – Intro on 

00:44 – Meet Bert Thornton: A Journey of Perseverance

02:46 – The Power of Mentorship

04:17 – Bert’s Book Success and Mentorship Insights

10:51 – Challenges and Strategies in Business

16:44 – The Importance of Relationships in Business

28:30 – Waffle House Leadership Insights

30:07 – Handling Employee Concerns

31:19 – Positive Feedback and Recognition

35:01 – Navigating Challenges and Mentorship

37:36 – The Power of Persistence

45:24 – Impact of Mentoring and Writing

53:36 – Thoughts and Reflections