In this episode of The Playeasy Warm Up Podcast, presented by Discover Davis, we sit down with Sarah and Blake from USA Track & Field (USATF) to explore the complex world of hosting elite sporting events. From managing bids and compliance to ensuring a seamless athlete experience, they break down how destinations can get involved with USATF events of all sizes. We discuss what makes a great host city, how innovation is shaping the future of track and field, and why strategic partnerships are key to growing the sport. Whether you're a destination looking to submit a bid, an event organizer curious about the process, or a fan of track & field, this episode is packed with insights you won’t want to miss!
Key Takeaways:
The Role of USATF: Governing body overseeing track & field, long-distance running, and race walking in the U.S., from youth to elite athletes.
How Cities Can Get Involved: USATF has events ranging from small regional competitions to the Junior Olympics—there’s an opportunity for every destination.
What Makes a Strong Host City: Accessibility, venue quality, athlete experience, and community engagement all play a major role in the bid selection process.
The Importance of Compliance & Legal Oversight: Contracts, sponsorships, and governance are key to ensuring smooth operations for USATF events.
Innovation in Track & Field: AI, data-driven insights, and digital tools are enhancing visitor experiences, streamlining event logistics, and growing athlete visibility.
The Road to LA 2028: Preparation for the next Olympics starts now, with USATF setting high goals for athlete success and event growth.
Advice for Young Professionals: Get involved, volunteer, network, and stay adaptable—sports is a fast-moving industry!
Check out USA Track and Field on Playeasy: https://www.playeasy.com/organizations/9e62847c-8544-44b2-8b77-9990ea4b1ceb
