One of the best ways to generate listings isn’t cold calls, it’s event marketing.
In this episode, Mike Solitro explains how agents can leverage events to attract sellers and become the go-to local expert.
You’ll learn:
Why seller workshops and market updates drive leads
The role of VIP past client events in generating referrals
How education-first marketing builds trust
👉 Action Step: Plan one small event (in-person or virtual) in the next 30 days. Educate first, sell later.
