This week Amy talks about defining a target audience and creating a buyer persona. She dives into what they are, what they should include, and why it's important.●●●●●●●●●●Listen to the Episode• Listen on Apple Podcasts https://apple.co/3iR8q9C• Listen on Spotify https://spoti.fi/3hbMhT6• Listen on Stitcher https://bit.ly/2Q5oZT2●●●●●●●●●●Key TakeawaysKnowing all the details about your target audience is importantCreating a buyer persona provides focus to your marketing strategy●●●●●●●●●●Conn...