In this episode of Failing Up, I sit down with Patrick Finan, Founder and CEO of Block Club, a branding agency that started in Buffalo and scaled to success in NYC. We dive into the lessons Patrick learned from building a business in a smaller market, the importance of failing gracefully as a founder, and how to create a sustainable business.
Patrick shares his insights on the evolving role of AI in marketing—how it’s democratizing content creation and redefining design expectations. We also discuss the advantages of working with large agencies, the resilience needed to adapt during challenging times like COVID, and why thoughtful feedback is crucial to growth.
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Timestamps:
2:00 - the beginning of Block Club
6:00 - Learnings from starting a business in a smaller town and scaling it globally
9:30 - The importance of failing gracefully as a founder.
16:00 - The start of the agency in Buffalo versus New York during COVID
19:42 - Advantages of working with a large agency
23:00 - Is AI going to replace Marketers?
39:00 - Focusing on building a sustainable business
46:00 - What differentiates good versus great agencies
50:20 - Pitfalls to avoid as a B2B founder when it comes to marketing
#podcast #selfimprovement #failure #success #business
