What separates average entrepreneurs from elite performers? The ability to sell anything—not just products, but beliefs, ideas, and opportunities. In this episode, JL sits down with serial entrepreneur and investor Allan Draper to unpack the psychology of persuasion, the power of self-promotion, and the sales strategies that helped him turn a pest control startup into a $100M empire.
Allan shares what most people get wrong about influence, how to build real confidence, and why door-to-door sales is still the ultimate bootcamp for any founder. They also dig into family, faith, and how personal values shape professional success.
If you’re a founder, closer, or content creator trying to level up your influence—this conversation is your playbook.
Chapters
00:00 Introduction
02:27 From Small Town Hustle to Big Business
07:07 The Origin of Proof Pest Control
13:19 Why Door-to-Door Creates Elite Closers
23:09 Balancing Business with Family & Faith
24:41 Communication Tips from a Conference That Changed Everything
26:47 How to Use Storytelling to Close More Deals
