At just 16 years old, Braven Grant made a move most seasoned entrepreneurs never pull off: he secured exclusive product rights and launched a brand that would later generate over $30 million in direct-to-consumer sales. In this episode, Braven breaks down the real strategies behind scaling GAINS — and why mastering persuasion, belief, and relentless progress is the formula that separates winners from the rest.
Braven Grant is the founder of GAINS in Bulk, a direct-to-consumer supplement company known for its clean formulas and cult following. He's also the author of The Creatine Code, a deep dive into the science and strategy behind one of fitness’s most powerful tools. In this episode, Braven shares his insights on authentic marketing, navigating adversity, and why belief — both in yourself and your product — is the ultimate sales tool.
Chapters:
00:00 - Why Most Entrepreneurs Plateau (and How to Break Through)
04:23 - The Mindset Shift That Changed Everything for Braven
09:57 - How Braven Secured Exclusive Rights at 16 Years Old
14:35 - Scaling GAINS: Lessons from $30M in Direct Sales
19:45 - The Secret to Customer Loyalty in the Supplement Industry
26:18 - Faith, Family, and Entrepreneurship: Building a Business That Lasts
33:02 - Creating "The Creatine Code": Educating Your Market for Sales Power
38:11 - Braven’s Top Advice for Entrepreneurs Who Feel Stuck
42:50 - Final Takeaways: The Power of Progress Over Perfection
GAINS Website: https://www.gainsinbulk.com
Get The Creatine Code on Amazon: https://a.co/d/cBFvu5V
