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Welcome back to How They Scaled It, the podcast where scaling businesses meets innovation, strategy, and a little bit of grit. Today, I sit down with Chris Doyle, the President and CEO of Billd —a financial solutions company that empowers subcontractors across the U.S.

Chris shared his journey from identifying inefficiencies in the construction industry to launching Billd as a game-changing solution for financial growth. If you’re curious about what it takes to innovate in a niche market like construction finance—and to do it profitably—this episode is for you.

00:00 Introduction

00:28 Meet Chris Doyle

01:02 Founding Billd: The Vision and Challenges

06:25 Customer Relationships and Financial Health

08:54 Innovative Financial Solutions and Market Education

18:12 Data-Driven Decision Making and Industry Disruption

21:41 Effective Marketing Strategies for Growth

27:40 Adapting Leadership Styles in a Growing Company

33:23 Handling Economic Fluctuations and Growth Challenges

37:33 Focusing on Core Strengths and Future Plans

40:28 Decision-Making and Conviction as a CEO

45:47 Advice for Aspiring Founders

47:44 The Story Behind the Company Name

50:48 Conclusion and Final Thoughts

Follow Courtney and Chris:

Connect with Courtney: 

LinkedIn: https://www.linkedin.com/in/courtney-wasserburger-14543519/

Website: https://rightleftagency.com/

Connect with Chris: 

LinkedIn: https://www.linkedin.com/in/christopherldoyle/

Website: https://billd.com/