After 17 years of running an eyewear business, I’ve learned that staying on the same path as everyone else only leads to exhaustion.
The moment you step off the paved road — even just a little — the air changes.
There’s no one to compare yourself to, no race to win.
You start creating your own rules, your own rhythm.
In this episode, I talk about the quiet freedom that comes from stepping away from the crowd,
and the kind of passion that can only be found when you lose the map.
