[Andrew Horn](http://itsandrewhorn.com/) is the co-founder of [Tribute](https://www.tribute.co/), which The New Yorker called Hallmark 2.0. He is also a speaker and social entrepreneur who has been invited by Fortune 500’s, universities and associations to share about his expertise in communication and entrepreneurship. Learn about the inspiration behind Tribute and how you can make personalized video greetings for your loved ones. Check out Tribute and get a 50% discount exclusively offered by Andrew to listeners of Leverage.
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**What You’ll Learn **
How Andrew got the idea for Tribute after his girlfriend made a video tribute for him for his birthday
Tribute has a 3-step process for making videos:
- They send reminders and deadlines to the email list
- People can upload videos on a collection page
- They have their own collaborative video editor
The features of tribute including how only videos and photos can be created by the site
Tribute’s current marketing efforts to reach out
Andrew got engaged two months ago
Their special feature of doing live, on-site tributes
Options for users of Tribute: do it yourself or let Tribute do it for you
How people are given prompting questions to answer in their videos
The videos are stored in perpetuity on their servers
Andrew’s top three pieces of advice:
- Spend time with people you love and who inspire you
- Go on a meditation program
- Have a consistent practice of gratitude
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