In this episode, I sat down with Gyi Tsakalakis—lawyer-turned-digital marketer and the founder of AttorneySync—to talk all things marketing, mindset, and making real connections. We discussed the marketing traps lawyers fall into, the importance of authenticity in building your brand, and why “shiny object syndrome” can wreck your long-term success.
Gyi also dropped gems on how to pick the right marketing channels (hint: not all of them) and what it really takes to stand out online and offline. If you're feeling overwhelmed with marketing or wondering where to start, this one’s for you.
Tune in next week, where I’ll be sitting down with Jennifer Gillman, the founder of Gillman Strategic Group, LLC, to build the 6 pillars of a great life.
Learn more about Gyi Tsakalakis and AttorneySync:
