This is the last of three episodes in a mini-series about PR for entrepreneurs and business owners. Today, we talk about how to successfully pitch to journalists.
What You'll Learn:
-How to deal with what scares you most about pitching to a journalist
-3 things you must have on top of your head before pitching to a journalist
-How to find the perfect journalist to pitch your story to
-How to determine when is the right time to pitch your story
-How the right approach to a journalist looks like
-Why you shouldn't take it personally when a journalist rejects your story
Journalists aren't mythical monsters; they are busy people like you and me who, just like us, don't have much time. That's why your pitching must be concise and straight to the point. When you get the chance to get in front of them, make every word count, tell them why you are there and, very concisely, explain why it would make a difference to get your story out there.
Resources:
-Join our free and friendly Actually Making a Difference Facebook Group https://www.facebook.com/groups/makingadifferenceactually
-Find out more about Actually® https://actually.world/
-Facebook https://www.facebook.com/actually.world
-Instagram https://www.instagram.com/actuallychangingtheworld/