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Description

Influence by Robert Cialdini explores the psychology of persuasion, revealing how subtle cues can shape our decisions in ways we don’t always realize. Cialdini explains how various “trigger features” can automatically lead us to comply without fully understanding why.

This podcast goes beyond a simple summary of Influence, guiding you through key tactics in persuasion. Discover how these principles can be used both to influence and protect yourself from subtle persuasion strategies.

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