Description

In this episode of The Bitcoin Business Podcast, host Brandon Karpeles sits down with Gonzalo, an Argentinian chef, restaurateur, and new team member at Sovreign. His story is a testament to what it means to opt out—of inflation, financial instability, and fiat decay.

Gonzalo shares:

• What it’s like running a restaurant in Argentina during 250% annual inflation
• Why he put Bitcoin on the balance sheet—and how that decision saved the business
• The cultural understanding of hard money in Argentina vs the West
• His journey from chef to Bitcoiner, and now Bitcoin consultant
• The real-world implications of using Bitcoin for business treasury and payments
• How he’s onboarding vendors, clients, and event customers to Bitcoin
• Why stablecoins dominate in Latin America, and how that helps Bitcoin adoption

He also talks about using his Buenos Aires restaurant to host meetups and onboard locals to Bitcoin—creating a real-world hub for education, food, and financial sovereignty.

This is a powerful conversation about building something meaningful in the face of monetary chaos—and how Bitcoin gives you the tools to do it.

• Find his restaurant on Instagram: https://instagram.com/lapero.ba

Bitcoin Well is the leading platform for buying and selling Bitcoin in Canada and the US. With Bitcoin Well Infinite, you can now make large purchases of over $50,000 through their OTC desk. Their white-glove service provides fast transactions with no slippage and the lowest fees in the market. Visit bitcoinwell.com/sovreign to get started today.

Go here: Sovreign.io/resources

Go here: Sovreign.io/contact

Connect with Brandon:

• LinkedIn: https://www.linkedin.com/in/brandon-karpeles-b122b45/
• Nostr: @plebiAnon

Connect with Sovreign

• LinkedIn: https://www.linkedin.com/company/officialsovreign
• X: @sovreignX

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