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Ready for Part 2? This is where the gloves come off.In Episode 2 of Boots on the Ground with Nellie Schlachter, we go deep into the why behind Square’s merchant loyalty—and how you can use that knowledge to compete, connect, and convert.We break down: • The emotional edge that makes Square irresistible to new businesses• What merchants don’t realize about Square’s hidden costs, account freezes, and support gaps• Why outages and chatbots are creating real opportunity for savvy reps• Tactical advice for banks and ISOs: how to use reporting, offline processing, and a smarter pitch to win back lost businessThis one’s part education, part battle plan. If you're looking to beat Square at its own game, this episode hands you the playbook.#gymr #getyourmindright #bootsontheground #squarevsbanks #poweredbyevolv #builtbyviv #merchantservices #squarealternatives #dualpricing #salesplaybook #digitalbanking #fintechstrategy #squarepainpoints #isoedge