Description

What does it really take to succeed in merchant services? In this episode of Beyond the Basics, Dawson breaks down the essentials every sales rep must master to thrive in today’s fast-changing payments landscape.

With a sharp focus on education, proactivity, and modern payment solutions like Buyer’s Choice and CNP integrations, Dawson delivers a direct, no-fluff roadmap for reps ready to increase retention, build value, and drive long-term merchant success.

In this episode, you’ll learn how to:

• Expand your industry knowledge every day
• Stay ahead with evolving payment technology
• Identify and optimize merchant needs on the fly
• Master account setup, risk mitigation, and support
• Reduce attrition by delivering real merchant value

This is a must-listen for new and veteran reps who want to sharpen their edge and win more consistently in the field.

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