What do you do when you join a team without a product process in place?
In this Product Excellence clip, Maya Brooks (COO, IFundWomen) shares how she built a complete end-to-end product process from scratch, from ideation with the CEO to execution across design, research, and marketing.
She walks through how to balance big-picture conversations with tactical sprint cycles, why every product needs a “Dope Ideas” board, and how early team alignment prevents chaos later in development.
What You Will Learn
• How to start a product process from zero
• The power of visible idea pipelines and open contribution
• How to balance top-down and team-led collaboration
• Why alignment early saves rework later
🎥 Want more? Members of The Product Way on Patreon get exclusive access to the full-length interviews and early access to all Product Excellence clips.
👉 https://patreon.com/theproductway/membership
As a Practitioner member, you also unlock access to PM Select, our curated introduction service connecting product managers with hiring managers and decision makers.
🔔 Subscribe for weekly interviews with top product leaders: https://www.youtube.com/theproductway
#ProductManagement #ProductLeadership #CareerGrowth #Innovation #ProductExcellence
