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In this episode of the Varato podcast, Folkert Elzingha from Young Dogs discusses the evolution of e-commerce, the importance of data, and the challenges faced in B2B versus B2C environments. He emphasizes the need for businesses to recognize their data as a valuable asset and the risks associated with vendor lock-in in SaaS platforms. The conversation also touches on the significance of partnerships in business, the future of AI, and the importance of data security.Chapters00:00 Introduction to Folkert Elzingha and Young Dogs02:55 The Evolution of E-commerce and Headless Technology05:55 The Importance of Data in E-commerce08:37 Real-life Examples of Data Centralization11:52 B2B vs B2C: Different Challenges and Solutions14:31 The Role of Relationships in B2B Sales17:34 Custom Solutions vs. SaaS Platforms20:40 The Strangler Pattern in Software Development23:41 The Value of Partnership in Business26:35 Navigating SaaS and Data Ownership29:47 The Future of Data and AI in Business32:39 The Risks of Vendor Lock-in35:39 The Importance of Data Security38:28 The Transition of Generational Management41:39 The Future of Work and AI44:40 Closing Thoughts and Personal Reflections