For those of you that own businesses or want to own a business, you've probably thought about comparing your advertising spend vs the spend of other businesses. Oftentimes, companies with high advertising costs don't even realize it when their competitors are paying way less money on their ads. Kris Krohn explains why it's so important to keep your advertising costs low, shares his thoughts on Facebook Ads, and teaches how you can win the game of business with ads that are way cheaper but more effective than your competitors.
