This episode of Taking Care of Business features Ziad Ali.
Ziad is the founder and CEO of The Law Magazine - Egypt’s first English-language law publication, and The LAW - a platform dedicated to the sustainable development of the legal industry and profession in the MENA region. Ziad is also the founder of Talent Partner - a specialist in legal talent acquisition and retention, and CEO of BD Partner - the only business development agency exclusively serving the legal sector in the MENA region.
Throughout the episode, Ziad provides insights on empowering legal professionals and driving meaningful change across the region and explains how he defines success, leadership, and purpose in the legal industry.
Expect a direct and engaging conversation filled with valuable lessons for all levels of legal professionals and entrepreneurs alike.
Chapters:
(00:00) - Introduction
(03:21) - What interests Ziad most about the rule of law and legal developments
(05:20) - Why and how Ziad created the first English-language law-focused publication in Egypt and the Middle East
(06:50) - How the magazine evolved into THE LAW, and the challenges and breakthroughs in turning it into a full-fledged platform for legal development
(09:05) - What guides Ziad's sense of what's right
(12:12) - THE LAW's impact on the legal profession, and how Ziad measures its success
(17:48) - The reason Ziad decided to focus on business development and marketing for law firms, rather than continuing his career as a practicing lawyer
(22:13) - Common branding and business development pitfalls
(26:20) - Common recruitment challenges faced by law firms, and how Talent Partners help address them
(29:20) - Advice to young legal professionals and entrepreneurs looking to make an impact
(30:50) - What is means for Ziad to take care of business
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