The way you price your products and services matters. There are so many details to consider like — your overhead, the cost to produce your products and services, the value of your time, and how you hope to position your business. The decision to raise your prices often stems from an idea like this: In order to work fewer hours - or, let’s be honest, in order to work reasonable business hours - and serve fewer people through a more personal experience, the prices of your products and services should or need to be raised. So, should you raise your prices? It’s a question that seems to lead to even more questions: What will happen if I raise my prices? What if prospective clients say my prices are too high? In today’s episode, we’re going to share when — and how — to raise your prices.
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About Brand It, Build It Podcast: The Brand It, Build It Podcast — a chart-topping small business marketing podcast hosted by Kelly Zugay of With Grace and Gold® — equips you to grow your creative small business with purpose and strategy.
About With Grace and Gold®: Honored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses worldwide through award-winning, elevated brand and web design since 2014. For custom brand design services, custom web design services, and easy-to-customize Showit website templates for photographers, event planners, wedding professionals, interior designers, and creative small business owners, please visit With Grace and Gold: www.withgraceandgold.com
