Dr. Pete Wohl of The Spine and Health Centers of New Jersey proudly presents the LocalBizCast, a weekly podcast featuring conversations with prominent business owners,entrepreneurs and influencers throughout the area. Tune in every week for new insights, stories, and success strategies from local entrepreneurs making an impact in the community.
From Pandemic Pivot to Digital Powerhouse — David Pascaru of Purely Imagined
In this episode of LocalBizCast, we’re joined by David Pascaru, co-founder of Purely Imagined, a creative agency helping small businesses step confidently into the digital age with bold branding, sleek websites, social media presence, and video production.
David shares how Purely Imagined was born in the wake of COVID shutdowns. With traditional video production off the table, his partner dove into animation, while David leaned into business development. Together, they built a niche agency focused on one mission: helping local service businesses look as legit online as they are in real life.
We dig into:
How Purely Imagined started as a survival pivot and turned into a business with real impact
Why networking—and noticing what small businesses actually need—fuels growth
The marketing gap among contractors, tradespeople, and solopreneurs (think: phone number on a truck but no website)
How David helps those pros build trust and visibility online with practical, no-BS marketing strategies
What business owners can do today to start standing out digitally
If you’re a service-based business looking to elevate your brand—or you just love a good entrepreneurial origin story—this one’s for you.
