In this episode, Cole shares his personal definition of goodwill and its connection to our instinctive sense of reciprocity. He reflects on his journey from a small following to building a successful platform, highlighting how consistently showing gratitude to his supporters has been key to his growth. Cole emphasizes the importance of authenticity and humility as your social media presence expands, sharing how these values have helped him create meaningful connections and build his brand. He also discusses the dangers of ego and toxic energy in the influencer space, offering insights on maintaining a positive mindset. Tune in to explore the power of gratitude, goodwill, and genuine relationships, and stay tuned for an upcoming episode featuring his long-distance girlfriend, Syd. Don’t forget to follow the podcast for updates and future episodes.