Roundtable discussion with Jeet Mukherjee, Pete Morelli, Adnan Akbari, and Tracy Dent. In this episode, we discuss recent pricing-related headlines and key takeaways for pricing and B2B commercial impact.
Topics include Starbucks' new strategies amid declining sales, Kroger's adoption of digital price tags, potential uses of AI in retail stores, and Peloton's marketing adjustments targeting new demographics. Join us as we debrief how these consumer market trends can inform and transform B2B pricing and sales approaches.