Description

What happens when a 19-year-old teaching design software gets frustrated with how complicated everything is? If you're Melanie Perkins, you build Canva and become one of the world's youngest billionaires.

This episode breaks down the incredible strategic journey behind Canva's rise from classroom observation to global design empire. We explore how Perkins turned 100+ investor rejections into fuel for building one of Australia's most valuable startups.

You'll discover:

• The relationship-building strategy that finally cracked Silicon Valley funding
• How a yearbook business became the testing ground for a $40B idea
• The technical barriers Perkins overcame to democratize design
• Why freemium strategy execution made all the difference
• Strategic lessons every entrepreneur can apply today

Whether you're building your first startup or scaling an existing business, Perkins' story offers actionable insights on persistence, strategic pivoting, and turning market frustrations into billion-dollar opportunities.

Perfect for entrepreneurs, startup founders, tech enthusiasts, and anyone curious about how simple ideas become global phenomena.

#Entrepreneurship #Startups #TechStrategy #CanvaStory #BusinessStrategy #Funding #ScaleUp