In the fast-paced world of multifamily real estate, there’s one powerful tool that often gets overlooked—process. In this episode, Suzanne Hopson brings attention to one of the most misunderstood and under-leveraged disciplines in the business, unpacking how well-designed processes can become the backbone of clarity, efficiency, and growth.
If you’ve ever struggled with team misalignment, inconsistent execution, or leadership overwhelm, this conversation offers timely insights. Suzanne breaks down what makes a process truly work—not just on paper, but in practice—and how clarity, ownership, and iteration can transform your team’s performance and your company’s culture.
In this episode, we cover:
-Why is process often misunderstood and neglected in high-growth environments?
-What makes strong process design the key to scalable leadership and team success?
-The most effective processes are fluid, clearly owned, and drive consistent execution.
-How process helps leaders stay out of the weeds and focus on strategic growth.
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