In this episode of The No Limits Selling Podcast, we sit down with Tanner Da Rocha, Director of Sales at LumiQ, to explore how a former CPA turned into one of the driving forces behind one of Canada’s fastest-growing SaaS companies.
Tanner shares his journey from public accounting at a Big 4 firm to joining LumiQ as the 13th employee and second sales hire. Learn how he built LumiQ’s sales playbook, led the outbound GTM strategy, and developed a data-driven sales culture that continues to scale.
Whether you’re a sales leader, SaaS founder, or high performer looking to make a career pivot, this episode is packed with actionable insights on:
Transitioning from accounting to sales
Building scalable sales systems in a startup environment
Leading with data, discipline, and mindset
Developing future sales leaders from within
Tune in and discover how Tanner’s unique blend of analytical thinking and sales mastery is fueling LumiQ’s next stage of growth.
