Fundraising – Important but Not Urgent Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Fundraising can be hard for startups because it falls into the important but not urgent category. The Eisenhower matrix shows four sectors. Important and urgent-- spurs immediate action Not important but urgent -- delegate it Not important and not urgent -- discard it Important but not urgent -- plan for it In fundraises where there is no pressing need for funding, it can be difficult to complete. Other urgent tasks can take precedence over fundraising. This includes hiring employees, closing sales, and keeping clients happy. Fundraising most often is not urgent and doesn’t press the founder so it gets deprioritized. Fundraising requires intention, discipline, and focus. Develop a fundraising schedule and map it out on your calendar. Set aside time for it each week. Set activity goals for the number of contacts you will make. Engage your team to hold you accountable. In the startup world, what you focus on and pay for gets done. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let’s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
